With Athlo, You Can Exercise And Earn
During the COVID-19 pandemic, people had to be creative. One area they had to do this was on ways to stay fit while indoors. With the restrictions on movement and gyms closure, technology was one of the few viable options. One of the inventions made during the pandemic was an app called Athlo. Matthew Mansell created the app, and it applies the concept of sharing economy. He believes it will transcend this period, and people will keep using it even after the pandemic.
The app does more than help members share exercise classes. With it, you can also earn money from your gym membership. The Athlo founder realized that people have gym memberships they hardly use. Therefore, he created the opportunity to rent out this membership when they aren’t using it. In return, they get a certain percentage of the membership fee.
During the pandemic, people did not renew their gym memberships, as Mansell notes. Thus, companies dealing with home workout equipment thrived during the lockdown period. Now that most areas have eased their restrictions, companies like Peloton are struggling. They are making huge losses as people are going back to the gyms.
Mansell, the next fitness unicorn, however, sees an opportunity in this challenge. He thinks Athlo has the perfect opportunity to penetrate the market. In this post-pandemic period, people are living in a hybrid model, according to Mansell. This is where they work partially from home and travel more. This model discourages people from signing up for gym membership.
With these new developments, companies are also looking for ways of cutting costs by reducing the number of office days for employees. Mansell strongly believes that this technology is the future of fitness. There is, however, a need to merge the physical and digital elements of exercise. Since history tends to repeat itself, people can go back to old exercise methods like in-person sessions. Be that as it may, he is optimistic that they will not abandon digital technology altogether. Refer to this article for additional information.
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