What Is The Story About Edgard Corona The Leader Of Smart Fit?
Edgard Corona is a well-known entrepreneur with a lot of success. He is responsible for Smart Fit and the revamping of the business model for the fitness industry in Latin America. Smart Fit is a chain of gyms and the difference with them is that they promote that you do not have to spend hours and hours in the gym to get the body you are proud of. Before Edgard Corona showed up on the scene people deciding to go to the gym in that area of the world was a rarity. He has been an entrepreneur and the kind of think-out-of-the-box businessman as young as a teen. While he has had a lot of success Edgard Corona life has not been without his trials and hardships. In the 90’s tragedy struck hard for him. He was unfortunately in a ski accident that would change his life forever.
As you can imagine after a horrible accident like that he spent a lot of time at the doctor mainly in Physical Therapy. That is where the seed of this dream for the gyms came from. That time taught him how to work his body in a way that would make them stronger than they thought possible. Anyone who has gone through physical therapy knows that on the first day, you can not push through and spend hours working out that is not how it works sometimes you are lucky to be able to do five minutes. So he took that knowledge and determination and applied it to the business model of the gyms. One thing that was very important to him was that everyone had access to the needed tools to change their body physically. He did not want income to be a barrier so he made sure not to set the prices as something only the well-off could afford.